When you walk into a brick and mortar store to buy something, you meet with different salespersons who persuade you to buy products by using certain language and terminology, describing offers and providing you with the best bargains. The same stands true when it comes to describing products on an e-commerce store. If you want […]

Search engine optimization, or SEO, may sound like a complicated, difficult technique to master. In truth, good SEO is really about understanding your strengths as a business, and making sure you undertake some smartly applied, regular Internet activity to make sure that the people who need you can easily find you. We’ve compiled eight interesting […]

Writing for digital marketing isn’t like a typical day at the office for a writer. It has to come with a fine balance of flow and optimization. Whether you’re writing for your site or your clients, the end goal is to rank for that topic and get eyes on it through organic results for years […]

SEO, in and of itself, is not a single-concept factor in your online presence. Keywords crammed into content without providing valuable information as well are not enough to be successful in rising to the top of search results. Content marketing should be the focus for all marketers in attaining the online exposure and producing the […]

If you look at the last 10 years or so as a whole, there is increasing evidence that Google is getting more human in the way that it answers search queries. In a discipline as fast-moving as SEO, it’s easy to forget to look back over the medium or long-term, but often we can tell […]

If you’re reading this, you’re likely a small business owner, content marketer, and/or blogger who’s intrigued by what it means to blog for better SEO. Or, you may be in the group that’s wondering what the heck SEO is and what it has to do with your blogging workflow.

Search Ads are on the rise and is cited in the top trends for developers in 2017. Typically, Search Ads appear at the top of search queries providing vital information regarding the app’s name, the first line of its description and screenshots.

Every website owner dreams about finding their website on the first page of Google search results. Unfortunately, no one can guarantee that your web page will be at the top of Google’s organic search results (no even Google). The Google crawler (be sure to check out the SEO for Growth SEO glossary of terms by […]

Sometimes, not all traffic is created equal. If you’ve been spending hours upon hours trying to rank for those highly contested terms with tons of searches each month – you might be wasting your time (and money). There’s actually a better way. More isn’t always better.