Top 10 Best Content Marketing Software Tools for 2018


Are you a content marketer? Then you understand how evolving and hard process of creating posts is. And despite this fact, it is becoming more and more popular and effective way of promotion and branding business.

Content marketing should be up to date, adapt to the niche fashion. So in this article, I’ll give you 10 tools that will help you to automate some processes, save your time and energy, and develop the right content.

The Best Content Marketing Tools for 2018

 

1. Buzzsumo

Buzzsumo is the service that can help you find topics trending in your niche. Also, it provides you information about related influencers.

Discover what content is the most shared on all social networks and chose the best popular topic for your content. From this report, you can also find out, what social network is better to promote your posts.

This service is perfect for content planning and scheduling.

buzzsumo review

2. Serpstat

Serpstat is all-in-one SEO platform which consists of numerous modules (Rank Tracking, Backlink Analysis, SEO-audit, Keyword Research, and Competitor Analysis).

This service will help you choose popular topics for your content, keywords with high volume for texts, analyze competitors content and ads, learn SERP and ranking of your posts.

The platform also has a lot of other effective features which can be handy for you. It’s very comfortable to use Serpstat as you can complete several tasks with the help of only one service. Just type your domain or the main keyword in Serpstat search box and use the given reports there.

serpstat review

3. Social Animal

Social Animal is a content marketing tool that helps you to research top performing content on different social media platforms.

It’s Insights feature analyzes thousands of articles and tells you when to post, which social media platform will work best and the title length you should consider.

Social Animal’s Influencer Search finds influencers based on any keyword or search term.

You can find the best matches by using the Influencer score to sort through Influencers.

There’s also “Facebook Search”, a unique feature which lets you analyze your competitor’s Facebook Pages.

By looking at the engagement data, sentiment analysis and the different kinds of posts, you’ll be able to come up with a working Facebook marketing strategy based on what’s working for your competitors.

Social Animal content marketing tool

 

4. MailChimp

One of the best types of content marketing is email marketing. And here MailChimp is a perfect choice. It can help you engage with your users, find a new audience and improve your brand awareness.

As one of the best email marketing services on the planet, Mailchimp will help you a lot in creating a successful email campaign that shares updates, sell products, or tell your audience something important or useful. MailChimp has many features, but the ability to create an email list with subscribers who are engaged with your content should be the most effective for you. Also, you can track open rate and click rate in this service.

mailchimp review

5. GetResponse

As we have already discussed, email marketing is very important for business. GetResponse is another tool that makes it more convenient and effective for content marketers. It’s more than just email tool.

This service automatically triggers events and emails on a basis of recipient actions or your time schedule. The feature is the biggest value for customers.

Also, you can use CRM functionality there, what only increases your success and awareness.

getresponse review

 

6. Mix

With Mix, you can explore in the web the most popular content on your favorite topics. This service is very simple in operating. You just need to choose your favorite topics, and it’ll collect a list of the most popular posts for you.

This tool is rather helpful for content research. You can develop new topics for your future articles there or learn the structure of the popular posts, and so on.

mix reviews

 

7. Grammarly

You may develop rather interesting and useful post, but nobody will engage with it if you make spelling or grammar mistakes. As usual, different spelling checkers don’t analyze grammar or context, but it’s not about Grammarly.

This service will help you to catch inadvertently mistakes, squinting modifiers, word usage, overused words, and so on. The feature I like here is that it provides you correct variants.

As for me, it’s the most comfortable checker because of Chrome plugin. You can install it and edit your texts from wherever you are typing them and don’t need to copy and paste each time.
grammarly reviews

8. BannerFlow

Creating content is not just developing texts, it’s also making banners for it, different tables and infographics. And not everyone among content marketers is good at graphic design, photoshop and so on. Grammarly is a great solution for you if you are one of such people.

Banners made on it are rather beautiful and seem to be professional. This service is also very useful for in promotion posts on social networks and at other places. BannerFlow gives you an opportunity to use its standard size or make your own one. Thanks to it you can adapt your content to every web platform and make it branded.

bannerflow reviews

 

9. Cyfe

Cyfe is one of the tools that can make easier a lot of tasks — financing, team management, scheduling, content and email marketing, and so on.

This service will make your process of creating, editing, monitoring and promoting your posts much more comfortable and effective. You can create an all-in-one business dashboard which will save a lot of your time and energy with Cyfe.

cyfe review

 

10. Buffer

Buffer is a great help for those who promote content on various social networks. This service can connect to social media accounts such as Google+, Facebook, Twitter, LinkedIn, Pinterest, and Instagram.

Save your time with it scheduling your posts for the exact date and time on every account, and they will be published automatically. You can get some analytics of these social accounts and their subscribers here.

The service is good for people who have many different accounts and waste a lot of time for logging into them.

buffer review

Bonus:  Kred

One of the most important tasks of every content marketer is to share posts. Sometimes we do it through influencers in the niche. And the problem here is to find these influencers on the web.

Kred is a service that measures people influence analyzing their Facebook and Twitter activity. So you can find the right person for you there.

Also, this service gives you an opportunity to build your own status. Improve it and promote your content easier. Build trust and awareness using Kred.

kred review

Conclusion

Content Marketing is one of the most popular ways of your products and services promotion. And if it’s done properly, it can help you increase brand awareness and profit.

These are 10 the best services in 2018 which help content marketers make their work easier and more efficient:

  1. Buzzsumo
  2. Serpstat
  3. Social Animal
  4. MailChimp
  5. GetResponse
  6. Mix
  7. Grammarly
  8. BannerFlow
  9. Cyfe
  10. Buffer
  11. Bonus: Kred

Combine all 10 content marketing and SEO tools and watch improvement of your content quality, engagement boost with the audience and brand awareness increase.

And do you use any content marketing tools? Which of them are your favorite ones?

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